Guillaume Philibert started the brand 'Filling Pieces' in 2009, with a vision to design a premium sneaker at a fair price point. This led to the birth of the first shoe to bridge the gap between streetwear and high fashion - the 'Low Top'. The Low Top became more than just a piece of footwear. It was a symbol of affordable, luxury design. A product that levelled the playing field. One that proved good design can unify.
Filling Pieces has grown from a one-man operation to an international team of creatives. Having originated in the garage of Guillaume's parents, Filling Pieces is now based in a historic bank building in the centre of the Amsterdam canals. Filling Pieces ensures that their design process creates the highest-quality product possible, whilst using the most sustainable production methods available.
Their main objective is helping the customers to get the right size, from the very first time. This builds confidence and it can turn first-time shoppers into regular ones, establishing brand loyalty and reliability.
If the item fits well, customers are more likely to wear them for a longer period of time. This also means fewer returns and hence, less wastage and less emission of CO2 into the environment due to transportation.
“Responsibility is one of our brand values. From that perspective, we are always looking for ways that help, support, and sustain a better world. Easysize fits right in, ensuring a better shopping experience for our visitors, that results in lower returns.”